MSc in Marketing

Portrait of Rebecca Weyers, MSc in Marketing student
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You can contact us by email or telephone. For information about the MSc in Marketing, email mscmkg@management.bath.ac.uk or call 01225 383757

If you are calling from outside of the UK, call +44 1225 383757

Key Information

  • Application deadline

    Home/EU: 31 August 2021
    Overseas: 30 June 2021

  • Course start date

    4 October 2021

  • Fees

    See the most recent fees for postgraduate courses.

  • Entry requirements

    2:1 or above (or international equivalent) undergraduate degree. Your degree can be in any discipline but it must include business/management and marketing related content.

  • Title of award

    Master of Science

  • Length of course

    One year

  • Mode of attendance

    Full-time

This course is for

Graduates looking for a specialist route to a career in marketing with a background in business/management.

Overview

Deepen your understanding of core marketing theory and learn to apply it in a practical setting.

We designed this course with input from marketing industry leaders. This means you’ll develop the skills employers are looking for. Our industry links and the practical focus of this course will help your CV stand out from the crowd.

To help you prepare for any marketing career, you will learn about the three core elements of modern marketing:

  • marketing to consumers
  • marketing to businesses and organisations
  • marketing and society

We have close links with a range of organisations. This means we get input into our course from industry leaders. You’ll learn business skills that are important to the right employers.

Rankings

Key Benefits

  • Combine the latest marketing research with industry practice to go beyond ‘just’ the theory
  • Apply academic theory to a practical issue with an optional dissertation alternative. You'll get valuable experience working on a real problem
  • Deepen your understanding of modern marketing. Our faculty are experts in marketing to consumers, business and society
  • Develop skills and knowledge to help you create fresh, innovative ideas and stand out to employers
  • Learn through action with our Global Residencies, Business Challenge Week and Action Project. You'll get practical experience to take with you into your future career

MSc in Marketing 2018 class

  • 20
    Nationalities
  • 77/ 930
    Enrolled/applicants
  • 23/ 77
    Male/female %

The student experience

“I decided to study at Bath because it was very well ranked in Europe”

I wanted to study Marketing at a university that would encourage practice-oriented thinking and offer an international, friendly learning environment. University of Bath has exactly this mix.

Rebecca Weyers (2017 graduate)

Useful links