MSc in Marketing

You can contact us by email or telephone. For information about the MSc in Marketing, email or call 01225 383757

If you are calling from outside of the UK, call +44 1225 383757

Key Information

  • Application deadline

    Home/EU: 31 August 2020
    Overseas: 30 June 2020
    Please note applications may close earlier

  • Course start date

    28 September 2020

  • Fees

    Home/EU: £14,000
    Overseas: £20,000

    EU fees for 2020 will not change. From 2021 fees may change depending on the outcome of Brexit negotiations. Read the University's advice for EU students.

  • Entry requirements

    2:1 or above (or international equivalent) undergraduate degree. Your degree can be in any discipline but it must include business/management and marketing related content.

  • Title of award

    Master of Science

  • Length of course

    One year

  • Mode of attendance


This course is for

Graduates looking for a specialist route to a career in marketing.


Deepen your understanding of core marketing theory. You’ll develop a desirable set of skills valued by the marketing industry.

You’ll get a good balance between learning the latest marketing theory and practice applying it. Our course spans the three core elements of modern marketing:

  • marketing to consumers
  • marketing to businesses and organisations
  • marketing and society

We have close links with a range of organisations. This means we get input into our course from industry leaders. You’ll learn business skills that are important to the right employers.


Key Benefits

  • We combine latest marketing research with industry practice to go beyond ‘just’ the theory
  • You'll get an opportunity to make an impact in solving a real business problem with our practice track. This is our alternative to a traditional dissertation
  • You'll deepen your understanding of modern marketing by working with researchers who are among the best in the world. Our faculty are experts in marketing to consumers, business and society
  • We challenge convention. You'll develop skills and knowledge that help you create fresh, innovative ideas and stand out to employers
  • Learn through action with our Global Residencies, Business Challenge Week and Action Project. You'll get practical experience to take with you into your future career
  • We don’t just teach. We take a two way approach, and your input and knowledge is important

MSc in Marketing 2018 class

  • 20
  • 77/ 930
  • 23/ 77
    Male/female %

The student experience

I decided to study at Bath because it was very well ranked in Europe

I wanted to study Marketing at a university that would encourage practice-oriented thinking and offer an international, friendly learning environment. University of Bath has exactly this mix.

Rebecca Weyers (2017 graduate)

Talk to us live about our MSc courses

We are available between 09:30 and 16:00 UK time, Monday to Friday (not on UK bank holidays and University holidays)